As Seen On...

You already have a podcast...


But you KNOW it has so much more potential! 

If you're going to take the time to create a podcast,
you want it to help you grow your revenue, audience, and authority. 

YOU WANT TO TURN YOUR PODCAST INTO
A GROWTH ENGINE FOR YOUR BUSINESS... 

DON'T HAVE A PODCAST ALREADY? CLICK HERE! 
PODCASTing IS A GROWTH ENGINE
FOR YOUR Business, BY HELPING YOU:
01.
BUILD A LOYAL AUDIENCE
Podcasts are a great way to both grow your audience and nurture your existing one. Your show opens up the opportunity for you to connect with the masses in a thoughtful, personal way. And by offering a freebie to your listeners, you are able to leverage this platform to grow your email list. 

02.
SELL YOUR EXISTING OFFERS
Whether you are a service provider, course creator, or anything in between, we will show you how to convert your listeners to leads (and sales)! Yes, you can make offers directly from your podcast!
And yes - they convert! 
03.
CREATE PASSIVE INCOME STREAMS
Bringing on paid sponsors and/or affiliate sponsors is great way to add passive income streams to your revenue. Yes, you do need an audience to leverage this, but not a huge one! And when you partner with the right affiliate sponsor you might even get paid a recurring commission months or years after you stop running the ad! (Just ask Jaclyn!) 
04.
BECOME THE GO-TO AUTHORITY
Having a podcast is a fantastic way to position yourself as a thought leader and the go-to authority in your space. Podcasting is a platform designed for you to use your voice, make an impact, and grow your influence in your industry. When you are creating content in this way - people take notice! This is how Oprah's team found Farnoosh and Yahoo Finance found Jaclyn! 
05.
EXPAND YOUR NETWORK
No one talks about this enough! When you have a podcast, you now have a reason to reach out to anyone and everyone in your space. And before long, leaders and influencers in your industry will be reaching out to YOU! 

You're already an established podcaster...
but you're ready to hit that next level!

  • You are putting in the time, and not seeing the results that you want. 
  • You feel like you are '
  • You're too *busy* working IN your business, not on your business.
  • You have an idea...or 12, but you're not sure how to stand out.
  • ​You don't know how to best leverage it to grow your brand and business. 
  • ​You don't know how plan a launch that lands you on the coveted 'New + Noteworthy' charts.  
  • ​You're not sure how to streamline and outsource. 


The truth is, turning your podcast into a growth engine that can grow your revenue, audience,
and authority...isn't that hard...

...you just need a roadmap,
step-by-step action plan from mentors
 who have been where you are...and
have grown successful shows...

Oh hey there! We're Farnoosh and Jaclyn, 
and can't wait to show you the way! 

INTRODUCING:
A step-by-step course and 12 weeks of LIVE support to show you how
to grow a podcast that is a growth engine for your business. 
We show you EXACTLY what to do to leverage your
podcast to grow your revenue, audience and authority! 
WHAT's included...
COURSE STARTS ON _________
PHASE ONE
PAYS TO PODCAST™ STRATEGIC PLAN
Think that a strategic plan is only for beginners? Think again! We help you build a solid foundation that will help you stand out AND turn your podcast into a growth engine for you business. 
PHASE TWO
THE PODCAST POWER PROMO STRATEGY 
Maybe you rocked your launch, or maybe it was a bit of a bust. Either way, you infusing your podcast with the momentum of a promotion is one of our favorite ways to top the charts and attract more listeners! We walk you through our Power Promo Strategy to give your podcast  that much needed boost! 
PHASE THREE
GROWTH ENGINE + MONETIZATION STRATEGY 

ATTRACT + SECURE KEY SPONSORS AND PARTNERS
Sure, there are the typical ways to get low paying “pre-roll” and “mid-roll” ads. With our unconventional creative approache, we are able to blow the industry standards out of the water. We will show you the most profitable ways to partner with sponsors, along with our exact pitches and media kits.

AFFILIATE PARTNERSHIPS
The right affiliate partner can actually be more profitable and lead to more opportunities then a paid sponsorship. We will breakdown what to look for and creative ways to leverage your affiliate partnership so it “pays” in more ways than one! 

SELLING YOUR OWN OFFERS 
Looking to sell your services, launch a course, or have evergreen infoproducts? We show you exactly how to create high value content that converts listeners into leads, clients, students and customers! 

BONUS: Rachael Cook's podcast content strategy that lead to a 100K launch! (With 10,000 downloads/mo) 

LEVERAGING YOUR PODCAST FOR OPPORTUNITIES
We named this course ‘pays to podcast” because it PAYS to podcast, in more ways than just monetary. We break down the ways you can leverage podcasting for speaking opportunities, relationship building, and even the unexpected Oprah-sized opportunities! 



PHASE FOUR
PHASE FOUR: AUDIENCE GROWTH + COMMUNITY BUILDING

YOUR EVERGREEN PROMOTION STRATEGY 
We take you behind the scenes of our own podcasts and promotion strategies and share with you the ins and outs, the shortcuts, and the systems to leverage and repurpose your podcast content on social media and beyond.  One episode into 15 pieces of content? Yes please! 

Bonus Repurposing Content Masterclass with Rachel Schroath: Rachel works with Jaclyn each week to take one podcast and turn it into up to 15 pieces of content! Rachel takes us behind the scenes and shares her process for repurposing content! 

BUILDING YOUR AUDIENCE 
You already have an amazing show, now we just need to get more “ears” listening in! We will share with you our best strategies for growing your audience by leveraging PR and the Media, podcast guesting, and 

Earn Top Media: How to leverage the media to receive the attention and press your show deserves.

Podcast Guesting:  FREE access to Jaclyn's Podcast Guest Plug-N-Pitch System and Strategy. Includes 2 pitch templates (warm and cold) in 4 different brand voices. 

Bonus SEO Masterclass and Q+A with Meg Casebolt:
How to use grow your audience using SEO on Google, iTunes, and Youtube. 

GROWING AN ENGAGED PODCAST COMMUNITY 
How do you keep your listeners engaged and coming back week after week, month after month and year after year? By inviting them to be a part of a movement and offering them connection and community with other like-minded people. We break down how to create a movement that inspires your listeners to be a raving fans and engaged community members. 

MEET YOUR MENTORS...
meet farnoosh TORABI
With over 15 years of experience as a journalist, she has the editorial instincts and experience to help clients master the art of podcasting and leverage that success to propel their careers and businesses.

Farnoosh holds a Masters in Journalism from the Columbia Graduate School of Journalism and has spent years writing, producing and hosting radio shows, TV shows and her own award-winning podcast SO MONEY.

So Money arrived on the scene in January 2015. 

In the early days, Farnoosh single-handedly produced the show and launched with a new episode every single day, 7 days per week.

Within the first 6 weeks, she’d earned over 100,000 downloads. By August, the show was attracting sponsors and turning a profit.

Today, the podcast generates six figures in annual revenue, and has helped Farnoosh land television shows, many brand partnerships, as well as the role of resident financial columnist for O, The Oprah Magazine.

So Money has topped 11 million downloads to date, thanks to its unparalleled content and extraordinary guests from Seth Godin to Jim Cramer, Nate Berkus, Barbara Corcoran, Arianna Huffington and Margaret Cho.

So Money has been highlighted and featured in numerous media including The Wall Street Journal, Entrepreneur, Forbes, O, The Oprah Magazine, The NBC Today Show, Live with Kelly and Ryan and more.

meet Jaclyn MELLONE
Jaclyn Mellone helps experts exponentially grow their business by becoming the Go-To Authority in their space.

She is a coach, strategist, Keynote speaker, mama, guac lover, and host of the Go-To Gal podcast!

She helps her clients get out of their own way, package their expertise to scale, position themselves as the go-to authority, and have their dream clients and opportunities landing on their lap! Her signature approach combines restructuring her clients’ business models, reframing their mindset, and revamping their marketing so that they become the go-to authority from the inside out.

Jaclyn supports experts at all stages – from freelancers to global brands!

She has spoken at marketing conferences around the US, grown her social media channels to a total of over 50K followers and has been featured in Entrepreneur, Yahoo Finance, Reader’s Digest, Parents, Well + Good, and on dozens of podcasts and radio appearances.


WHAT OUR CLIENTS ARE SAYING:
"Farnoosh's wisdom enabled me to launch my podcast within a month and gain exponential growth in a short period of time."
- LEANNE JACOBS, Host of BEAUTIFUL MONEY
"Before Farnoosh walked me through creating a podcast, I had no idea what I was missing out on. Her step-by-step approach made a seemingly daunting task feel very approachable. She not only gives you the tools to make your podcast a reality, she helps you understand how to make it work for the success of your business."
KELLY KEENAN TRUMPBOUR, HoST OF SEE JANE INVEST
"I had so many questions about the best way to launch and grow my podcast. Farnoosh was right there with the answers and resources, which helped Insatiable land in New & Noteworthy on iTunes and grow into one of the top 20% of all podcasts."
Ali Shapiro, HOST OF Insatiable


When I started working with Jaclyn I had a 4 month old podcast and I felt good about the brand, but it wasn’t working for me in terms of the clients I wanted to attract. Jaclyn was able to point out that I had branded in line with the wrong part of my business. Together we constructed a new podcast brand and it was SO on target for my actual niche it terrified me! It has had great results so far. Even just launching the trailer brought a sales enquiry! If you’re an existing or aspiring podcast owner you need Jaclyn on your team!
JESSICA FEARNLEY, HoST OF 7 Figure consultant
Ready to turn your podcast into a growth engine 
for your revenue, audience and authority?!
 
the pays to podcast method HELPS YOU
CREATE A GROWTH ENGINE FOR YOUR BUSINESS BY:
GROWING YOUR
Revenue
ATTRACTING A
LOYAL AUDIENCE
BECOMING THE
GO-TO AUTHORITY

READY FOR THE step-by-step strategy and 12 weeks
of support TO grow YOUR podcast (AND BIZ)?
COURSE STARTS ON _____
INVESTMENT OPTIONS


PAYMENT PLAN

3 payments of
$
  • YOU WILL RECEIVE:


PAY IN FULL 

 1 PAyment of
$
  • YOU WILL RECEIVE: 

FAQ
How long do I have access? 
While this course will run LIVE for 12 weeks, the content is yours to keep! 
What if I don't have a podcast?
If you don't have a podcast yet, join us in Pays to Podcast
When is the last day to join?
N/A
What is your refund policy? 
Due to the downloadable nature of the course, along with the live component, we are not able to offer refunds. We do encourage you to make the most of the facebook group and coaching calls during the 12 weeks! But the content is yours to keep and consume at your own pace! 
Disclaimer

Your results from Pays to Podcast Pro may vary from other students. Your results will be based on many variables, such as your level of effort, business acumen, personal qualities, knowledge, skills, and a variety of other factors. Since these factors differ for each individual, we cannot guarantee your success, results, or income level, nor are we responsible for your success or failure. Implementing these strategies and frameworks takes time and effort. We believe we have provided you the roadmap to achieve your desired results.
Are you ready for clients, students, sponsors
and opportunities landing on your lap?

Remind them of the scarcity. That waiting will have consequences.
Pays to Podcast PRO - Created by Farnoosh Torabi + Jaclyn Mellone - All Rights Reserved - Terms & Conditions
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